Month: February 2012

7 Reasons You’re Doing Facebook Wrong

Note: This post was originally published in 2012, and much of what’s discussed below is still relevant and important, but there’s some additional love needed today that wasn’t included originally, so I’m adding in some updates to the sections. Updated March 3, 2019. Facebook, as a platform, is designed to be extremely easy to use …

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3 Reasons Your SEO Sucks & How To Improve Your SEO

Search Engine Optimization (SEO) is the most effective way to improve your online standing, generate more leads, and increase conversions. Sounds good, right? It is good. Fantastic, even. But these are all parts of the SEO puzzle – individual elements of the larger goal. ¬†While increasing leads & conversions and driving a high ratio of …

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Working Without a Strategy = Driving Without Directions

Your marketing strategy is your map – keeping you on the right path until you reach your destination. Who’s to say what’s really worse – driving and getting lost or just driving with no destination in mind? Ah…..the beauty of a few simple directions. Whether you’re a GPS type, pull-over-and-ask-the-convenience-store type or you’d just rather …

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