Creating a LinkedIn Company Page

LinkedIn is specifically designed for professional networking and development. By allowing users to highlight endorsements, work history, firm overview, resumes and work examples, LinkedIn not only gives you an opportunity to stand out among your competition, it also creates a natural place to showcase your firm to prospective employees. It is an ideal platform to …

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Give Your Law Firm’s Website A Checkup

You know it is important to routinely maintain your car and get an annual physical at the doctor or a six- month cleaning from your dentist.  It is equally important to give your law firm’s website a checkup.  You need to regularly evaluate the performance of your website to see how effectively it is performing …

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Creating A LinkedIn Profile That Stands Out

The foundation of your professional social brand is your LinkedIn profile.  To make a good first impression to those seeking legal services and to referring attorneys you need a well-prepared LinkedIn profile.  It needs to have just enough information to pique their interest without giving them so much information that they do not have a …

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Secrets of High Performing Directory Listings

  Online legal directories are one of the most effective marketing tools available to law firms today, but it isn’t enough to simply publish your name and contact information. Your listing needs to be optimized in order to fully reap the benefits legal directory listings can bring. When the information in your listing is consistent with information across the web, a …

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