How to Effectively Handle Negative Reviews

Many attorneys are understandably fearful of replying to negative online reviews.  The truth is that potential clients (roughly 84% of them) will most likely rely on social media posts, ratings, and reviews of others when deciding whether to use your services. Once information is on the internet it does not go away.  Avoiding a negative review is …

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Improving ROI With Best Intake Practices

Most consumers will only call one or two attorneys when they are searching for legal help.  Why?  Because they are in a vulnerable situation which makes reaching out for help difficult.  They are needing to be heard.  So, if a prospect’s efforts are neglected, they are likely to choose another firm or even rate or …

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Reaching Affluent Legal Consumers

Reaching affluent legal consumers can appear daunting. They are deliberative in their decision making and they often adhere to the adage “you get what you pay for.” They are interested in an accomplished attorney with expertise in handling their specific legal needs. That’s why your Thomson Reuters Legal Marketing team recently published the playbook “Aiming High: How …

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